Lara O'Reilly

lara@digiday.com

Marketing on Instagram

‘One of many stages of maturity’: Ad industry welcomes Instagram influencer marketing labeling changes

12 hours ago by Lara O'Reilly
Marketing on Facebook

Facebook’s MRC brand safety audit gets underway — but it doesn’t yet include the news feed

by Lara O'Reilly
Member Exclusive

‘No time to die’: Cinema advertising resurgence expected once movie theaters reopen

by Lara O'Reilly
The Programmatic Publisher

‘A common set of interests between publishers and privacy nerds’: Why publishers are backing the sequel to ‘Do Not Track’

by Lara O'Reilly
The Programmatic Marketer

Vizio sues MediaMath over an alleged $900,000 in unpaid bills

by Lara O'Reilly
Publishers and Google

Publishers and ad tech vendors find Google’s new ‘Limited Ads’ feature to be, well, limited

by Lara O'Reilly
Coronavirus Fallout

‘Quickly turning on a dime’: How Cadillac steered its advertising through the coronavirus crisis

by Lara O'Reilly
Member Exclusive

Back in the fold: For many advertisers, just a commitment from Facebook to change is enough to return

by Lara O'Reilly
WTF Series

WTF is Dovekey

by Lara O'Reilly
Member Exclusive

TikTok’s unusual spinoff: 4 outstanding advertiser concerns

by Lara O'Reilly
Ad Blocking Wars

Apple’s latest anti-tracking changes present fresh headache for publishers

by Lara O'Reilly
Life Beyond the Cookie

‘Re-architecting the entire process’: How Vice is preparing for life after the third-party cookie

by Lara O'Reilly
Esports

‘A credible voice’: Why Honda is doubling down on esports

by Lara O'Reilly

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